Access Bank (Ghana) Plc has partnered with Points Africa, a mobile-first rewards platform, to enhance the Rewards by Access loyalty programme by expanding the network of locations where customers can earn and redeem loyalty points.

Through the partnership, Rewards by Access members will enjoy greater flexibility and more opportunities to redeem points across a growing network of participating merchants, including restaurants, retail outlets, wellness providers, entertainment venues and other lifestyle destinations across Ghana.

Expanding Everyday Value for Customers

The partnership forms part of Access Bank Ghana's commitment to delivering innovative, customer-centric banking solutions that reward customers for their everyday transactions.

By leveraging Points Africa's established merchant ecosystem, the Bank is enhancing the Rewards by Access experience and creating more meaningful ways for customers to benefit from their card usage.

With over 65 participating locations currently available on the Points Africa platform, eligible Access Bank customers will continue to earn loyalty points automatically whenever they transact with their Access Bank cards and can seamlessly redeem those points across an expanded range of lifestyle and retail experiences.

LEADERSHIP PERSPECTIVE

Commenting on the partnership, Eugene Ocansey, Executive Director of Retail and SME Banking in Access Bank Ghana, said:

"Rewards by Access was designed to deliver tangible value to our customers through their everyday banking activities. Our partnership with Points Africa allows us to extend that value by giving customers access to more relevant and rewarding experiences. It reflects our commitment to continuously innovating and collaborating with strategic partners to enhance the banking experience for our customers."

Speaking on the collaboration, Adam Meghji, Chief Commercial Officer at Points Africa, said the partnership is designed to bring practical, everyday value to Rewards by Access members:

"This partnership brings rewards closer to the everyday lives of Access Bank customers. By expanding where customers can redeem the points they earn from their regular card transactions, we are creating a more practical and engaging rewards experience that delivers real value."

WHAT THIS MEANS FOR CUSTOMERS

The enhanced Rewards by Access programme makes everyday spending more rewarding by connecting card payments to a broader range of redemption opportunities. Existing Rewards by Access members do not need to take any additional steps to benefit from the expanded merchant network. Eligible customers simply continue using their Access Bank cards to earn points, which can now be redeemed across more participating locations nationwide.

Details on programme eligibility, participating merchants, earning mechanisms and applicable terms and conditions will be communicated directly to customers. Through strategic partnerships such as this, Access Bank Ghana continues to strengthen its customer value proposition by delivering innovative products and services that meet the evolving lifestyle and banking needs of its customers.

ABOUT ACCESS BANK (GHANA) PLC

Access Bank (Ghana) Plc, a subsidiary of Access Bank Plc, is a leading full-service commercial bank in Ghana. Committed to driving financial inclusion and providing innovative banking solutions, Access Bank continues to empower individuals and businesses across Ghana through its extensive product offering.

With a strong focus on superior customer service, sustainability, and digital transformation, the Bank remains dedicated to supporting the unbanked, creating opportunities for financial growth, and ensuring that every customer enjoys seamless access to modern banking services.

FOR FURTHER INFORMATION, CONTACT
Eric Frempong Amponsah
Head, Marketing & Communications
E: eric.amponsah@accessbankplc.com
Interact with Access Bank on LinkedIn: https://sahorturl.at/8Sm6X